LV's Digital Dive: 85 Off Luxury, Capturing Consumer Hearts Online
The mn point of the article is that Louis Vuitton's successful 85 off sale campgn showcases how luxury brands can adapt to changing consumer behaviors by leveraging digital technol...
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Uniqlo's Bold Move: Luxury Meets Mass Market through Clare Waight Keller's Visionary Collaboration
This article discusses the merging of luxury fashion and mass-market retail. British designer Clare Waight Keller's appointment as Uniqlo's creative director exemplifies this conve...
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